Chan Shu Wa, ID 20034582, Blog post 2

  In the article ‘To see and be seen: Celebrity Practice on Twitter” by Marwick and Boyd, Social media technologies let people connect by creating and sharing content. This article examines the use of Twitter by famous people to conceptualize celebrity as a practice. Networked media is changing celebrity culture, the ways that people relate to celebrity images, how celebrities are produced, and how celebrity is practiced. And the gossip websites, fan sites, and blogs provide a plethora of new locations for the circulation and creation of celebrity, moving between user-generated content and the mainstream media.

  This article that interested me greatly was about the celebrity theories. In this article outlines three primary scholarly definitions: (1) celebrity as a way that people are represented and talked about; (2) a process by which a person is turned into a commodity; and (3) an aspect of culture which is constantly being rein scribed and reformulated. In fact, Twitter, Facebook and Instagram these social media is become a part of our life. Therefore we can get so much information in these social media. So the celebrity was active in these social media. In this article mentioned John McCain， Shaquille O'Neal and Weird Al. These famous celebrity was always update their status in their personal social media accounts and their follower will comment in their status hope the celebrity make some response. However, the twitter account is not all ‘celebrity’ accounts are authored by the celebrity in question. Therefore the celebrity company will help them to create official account. This action should want to keep the celebrity image.

  In my opinion I think the company help the celebrity create official account resulting in some people create a fake twitter account to post some effect the celebrity image status. It is because the twitter account is very easy to create account and you can create your account name to make the fake celebrity account. Another question, in this article said somebody could buy the follower and like to increase his or her popularity. All in all, I agree with their argument. That is the celebrity theory is very important in the social media.